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Entrepreneurship Certificate (Online at your own pace)

Adult Enrichment / Business & Consumer -
Online Certificates and Courses 2025

Transform your new or small business into a success while minimizing your risks. Begin by exploring the latest methods for planning your business and generating ideas. Use a checklist to help you set up your business. Then, learn to create a business plan by assessing feasibility and preparing management and financial plans. Follow a step-by-step approach to attract and retain customers, with a focus on customer-driven marketing decisions and brand building. Identify the abilities that successful entrepreneurs possess and how to acquire them, set goals to establish your business, develop an outline for your plan, and learn techniques for managing and marketing your new business.

Courses:

  • Entrepreneur Boot Camp
  • The Business Plan
  • Entrepreneurial Marketing

Courses are online and asynchronous, meaning students may login to the classroom anytime during the course session, day or night, 24/7. For more information, go to our Online Professional Development Certificates & Courses FAQ

Class details:

Entrepreneur Boot Camp
Unit 1: What is an Entrepreneur?
    Checklist For Going Into Business
    Are You A Potential Entrepreneur?
    Success, Self-Esteem and Goals
    Brainstorming Business Ideas
 Unit 2: As You Start Your Business
    Selecting A Legal Structure
    Licensing And Registrations
    Planning Your Business
Unit 3: Using Technology
    The Essential Eleven Computer Skills
    Marketing Strategies
    Internet Opportunities
 Unit 4: Managing Your Business
    Financial Statements
    Record Keeping And Taxes
    Grants And Government Programs
The Business Plan
Unit 1: Getting Started—Refine your concept and begin your plan
    Prepare your concept statement—What, Who, Why, When, and How.
    Identify product/service features and benefits.
    Identify limitation, liabilities, and regulations.
    Write your Business Description and evaluate it against a Business Description checklist. 
 Unit 2: Prepare the Marketing Plan
    Conduct an industry and competitive analysis.
    Perform a market analysis and identify target markets and a market penetration strategy.
    Identify your pricing strategy.
    Write your Marketing Plan and evaluate it against a Marketing Plan checklist.
Unit 3: Prepare the Management and Financial Plans
    Identify key people and positions, duties and responsibilities.
    Determine funding needs and sources.
    Create sales and expense estimates.
    Write your Management and Financial Plans and evaluate them against checklists.
 Unit 4: Complete the Business Plan and Assess Business Feasibility
    Polish the plan and add final elements—Cover Page, Executive Summary, Table of Contents.
    Evaluate business plan against checklist and identify items in need of additional work.
    Assess business against feasibility checklist.
    Identify next steps.
Entrepreneurial Marketing
Unit 1: The Customer as the Driver
    Marketing Decisions Framework
    Positioning Your Product or Service
    Marketing Strategies and Goals
 Unit 2: Communicating Value to Customers
    Key Selling Messages
    Creating Emotional Connections
    Personal Selling
    Networking: Your 30-Second Introduction
Unit 3: Creating a Strong Brand
    Managing the Marketing Mix
    Marketing on a Shoestring Budget
    Your Marketing Calendar
    Implementing Your Plan
 Unit 4: Building Customer Relationships
    Tools to Meet Your Strategic Goals
    Online Opportunities and Social Media Checklist
    Generating Buzz: Word-of-Mouth Marketing
    Measuring Effectiveness
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Instructor

Conrad Brian Law

Conrad Brian Law, COI is an award winning speaker, author, motivational coach and entrepreneur. He is the CEO of Knowledge Learning Solutions LLC, a management consulting firm. He has presented nationally on such topics as entrepreneurship, technology, career advancement, diversity and finances. His Entrepreneur Boot Camp is an expansion of his successful face-to-face class. Conrad is MOODLE Teacher Certified (MTC), A+ certified, and a Certified Online Instructor (COI). He is also an MBA candidate at the University of Maryland, University College.

OE-21140a-ugc

  Conrad Brian Law

Online
Sun-Sat, Feb 3 - May 2
12:01 AM - 11:59 PM
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M
Tu
W
Th
F
Sa
Min Age   18 yr.
Price: $ 495 00
OE-21140b-ugc

  Conrad Brian Law

Online
Sun-Sat, Apr 7 - Jun 27
12:01 AM - 11:59 PM
Su
M
Tu
W
Th
F
Sa
Min Age   18 yr.
Price: $ 495 00
Registration begins  
Jan. 7th at 9:00 AM
OE-21140c-ugc

  Conrad Brian Law

Online
Sun-Sat, Jun 2 - Aug 29
12:01 AM - 11:59 PM
Su
M
Tu
W
Th
F
Sa
Min Age   18 yr.
Price: $ 495 00
Registration begins  
Jan. 7th at 9:00 AM
OE-21140d-ugc

  Conrad Brian Law

Online
Sun-Sat, Sep 2 - Nov 28
12:01 AM - 11:59 PM
Su
M
Tu
W
Th
F
Sa
Min Age   18 yr.
Price: $ 495 00
Registration begins  
Jan. 7th at 9:00 AM